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Why You Should Launch A Pop-Up Store in Paris This Summer

Head of Growth at Storefront
Rohan is the Head of Growth at Storefront. Beyond offering up insights on the future of retail and pop-up shops, he is passionate about growth marketing, artificial intelligence, and community building. He lives in Paris, France.
Rohan Singh

What is a pop-up shop? Everything you need to know to try short-term retail > How To Grow Your Brand With Global Pop-Up Stores > Why You Should Launch A Pop-Up Store in Paris This Summer Every Summer, Paris transforms and becomes a tourist mecca. With more than 9 million visitors last Summer, Paris captured the attention of …

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How To Build Community Through Pop-ups

Arielle is the Communications Manager at Storefront. Beyond offering up insights on the future of retail and pop-up shops, she also loves to write, travel and watch documentaries. She lives in Brooklyn, NY.
Arielle Crane

For online brands and brick-and-mortar retailers alike, pop-ups offer an opportunity to create unique experiences in this increasingly competitive landscape. Those unique experiences can become the foundation for creating a long-lasting community of loyal customers. The stronger your community, the more your customers are willing to spend — and spread the word. How can something …

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How To Create An Omnichannel Experience For Your Brand

Alexandra is a contributor for Storefront. Beyond offering up insights here, Alexandra is a copywriter and content strategist for retailers and retail industry leaders.
Alexandra Sheehan

Today’s consumers are shopping on a number of different channels. And even if they aren’t converting, each interaction with your brand is a part of the buyer journey. The growth of omnichannel consumer behavior hasn’t made in-person shopping obsolete; even the most connected consumers demand physical interactions. Considering this multi-channel consumer behavior, retailers need to …

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